Urgent Care Center Marketing Success
Restore Health Urgent Care is a Florida-based urgent care center & primary-care looking to increase visibility on organic search & a more efficient Google Ads campaign.
Restore Health Urgent Care is a Florida-based urgent care center & primary-care looking to increase visibility on organic search & a more efficient Google Ads campaign.
Restore Health Urgent Care Centers
Restore Health Urgent Care is a premier Palm Bay Urgent Care center. They pride themselves on serving their patients by providing convenient, affordable, high-quality medical care.
Restore Health Urgent Care reached out to BWM inquiring about a full PPC audit to determine the efficiency of their campaigns. The belief was that although they were getting new patients, the thought was the ad spend wasn’t as effective as it should be.
Additionally, after more review, the team had researched with organic rankings within their local community. The competitive nature of the healthcare industry is high, we established a baseline for rankings against their competitors.
The team reviewed the historic metrics available through the existing Google Ads campaign to establish a baseline of conversions & budgets. Once established, the team scrubbed the account to determine the highest value keywords to drive new patients to the urgent care.
Furthermore, the SEO team determine the competitive nature within the organic rankings of their local community. We created both a content plan & link building plan to increase the DA & quality of content within the urgent care site.
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