Generating New Client Revenue With Content Marketing
The amazing Anushka Spa, Salon & Cosmedical Centrè in City Place in West Palm Beach was ready to make some changes to their digital marketing.

The amazing Anushka Spa, Salon & Cosmedical Centrè in City Place in West Palm Beach was ready to make some changes to their digital marketing.
The Brief
Anushka, Spa, Salon & MedSpa aimed to grow their digital marketing, which required a shift from traditional media, ie. out-of-home marketing, direct mailers & print to target new clientelè for increased revenue. The team at Anushka needed a partner to help them tackle the following challenges of their new digital marketing initiatives:
Our Solution
BWM began with a complete revamp of the Anushka website to ensure technical & on-page SEO was compliant with Google’s ranking factors. Specific pages were built that were relevant to both organic ranking factors & local search volumes.
After the website was ready, we worked to bring the most attention we could to the website and create awareness of the salon in the local area. We implemented a revamped content marketing initiative with blogs & link-building initiatives & a Local SEO campaign to ensure organic visibility on Google Maps.
Technical SEO
Content Marketing
Link Building
Web Design & Dev
A Word From The Client
The Results
BWM increased organic rankings for Anushka’s organic search landscape by 169% from 52,017 to 140,389 organic users. Focusing on generating brand awareness & introducing trends & tips for their target personas, we were able to reduce the cost per acquisition for new clients by $20, bringing the new client CPA to less than $10.
For the content marketing efforts, we wrote effective long-form content that ranked on Google with 167 1st-page results that positioned the company to the right target markets, while the new website provided the perfect opportunities to sell their services to the local market while continuing to build national brand awareness.
Fill Out The Form Below To Schedule A Call With Us
To Find Out How We Can Help You Achieve Your Goals
We love talking to other businesses to discuss goals & marketing campaigns. Give us a call, we’d be more than happy to review goals & various digital marketing solutions.
We specialize in Google Ads, Facebook Ads & Search Engine Optimization.
Contact Us To Receive Some Of Our Case-Studies.
This website uses cookies to ensure you get the best experience on our website. Please read our privacy policy