Pay Per Click

We help brands of all sizes grow faster, think bigger, and convert better with paid advertising.

Paid Ads Solutions For
Direct To Consumer Growth

We pride ourselves as an eCommerce Pay-Per-Click (PPC) agency committed to delivering extraordinary outcomes and facilitating the growth of your online store.

Our team of seasoned PPC experts will devise and execute well-crafted PPC advertising campaigns, attracting highly targeted traffic and maximizing conversions to generate substantial revenue for your eCommerce store. 

We will work to guide you through the competitive marketplace of online advertising, empowering your business to attain the well-deserved pinnacle of success it craves.

blue water marketing graph
BWM team member working on Google Ads

eCommerce Pay-Per-Click Services

Navigating the complex world of digital advertising can be a challenge, particularly for direct-to-consumer eCommerce brands that compete in a dynamic online landscape. 

That’s where our eCommerce PPC services come into play. At Blue Water Marketing, we excel in designing accurate, data-driven pay-per-click campaigns that deliver impressive returns on investment.

Our PPC specialists will design personalized ad campaigns for your brand. These campaigns highlight your products where it matters the most on search engines. Our main goal is to propel your business by using Google Ads to target purchase-intent keywords that result in conversions.

Say goodbye to wasted ad budgets and unsatisfactory results in digital marketing.

PPC Marketing Services

Google Ads

Google Ads reach is massive and not to be ignored. Our goal is to drive qualified traffic to your website based on predetermined keywords for your industry.

Display Ads

Display Advertising & Native Advertising will deliver your ads to your audience across hundreds of publishers sites.

YouTube Ads

YouTube is the second largest search engine and provides tremendous opportunity to launch strategic campaigns, remarketing and video ads to grow your business.

Shopping Ads

Shopping ads show attractive and highly-controllable images of your products to customers ready to buy.

Retargeting Ads

Remarketing brings back visitors who have already been to your site. You display ads will appear on a number of the other sites they visit.

Facebook Ads

Our team of copywriters & SEO specialists will create content that will increase your website's organic rankings. We

Increase Sales With eCommerce PPC Management

The Power of eCommerce
PPC in Driving Sales

We believe in forging authentic partnerships with the right brands to provide personalized attention and tailored solutions for each account. We never treat your eCommerce store as just another client in a vast portfolio. Instead, we work closely with you, dedicating our time and resources to ensure your PPC campaigns align with your needs and goals.

We adopt a holistic approach to your eCommerce PPC campaigns, from developing targeted ad strategies and crafting compelling ad copy to optimizing your landing pages for maximum conversion. Utilizing advanced margin and return on ad spend (ROAS) calculators, we guarantee that every advertising dollar you invest contributes to sustainable, profitable results.

To us, you will never be just a number. We collaborate directly with your company and commit our resources to customize your PPC ads and achieve the desired results.

You will not have to worry anymore because we will handle everything, from creating eye-catching ad copy and clever PPC strategies to fine-tuning your landing pages for higher conversion rates.

And to ensure that every dollar you spend pays off in the long term, we employ exact margin return on ad spend calculations.

google ads report

eCommerce Growth In Action

Stop wasting time & energy on trying to get results with paid search, and begin focusing on your business. 

Bread & Butter Pickleball

We have helped Bread and Butter Pickleball achieve an impressive 5X return on ad spend (ROAS), driving substantial revenue and reaching their target audience effectively.

Skeleton Optics

Our expertise in Facebook ads, Google ads, website design, influencers, and Klaviyo, we have helped Skeleton Optics achieve significant growth and success.


Neuvana has experienced substantial growth in their online presence which resulted in increased visibility, higher organic traffic, and a steady influx of customers.
BWM reporting

Understanding working with an eCommerce PPC Partner

When you decide to work with our team on your eCommerce PPC ads, you choose a team who cares as much about your company’s success as you do. We focus on learning the problems you’ve experienced in the past so that we can do better.  

Our staff will create effective PPC advertising campaigns that will be tailored to you, your business, and your goals to get you the results you’re looking to achieve. In addition, we will cover your ad network, so you don’t have to worry about it. Among the several advantages of working with us are the following:

  • Our experienced team of outstanding professionals will ensure your campaigns succeed by staying up to date on the latest eCommerce PPC trends and implementing the best practices while working with you.
  • You will be able to focus on operating your business and save time because your PPC advertising is in the experienced hands of skilled professionals who work tirelessly to bring you success.
  • We always seek to maximize your PPC marketing ROI and generate results through data-driven decisions.
  • We will grow your Google search ads most efficiently and help you expand your reach and sales rapidly.
  • We will work with you to create an exclusive eCommerce PPC
  • We use personalized real-time reporting dashboards and services, which will allow us to provide you with fast access to data on the performance of your campaigns.
  • You can express queries and comments and receive rapid responses via a dedicated Slack channel because open communication is our priority.

PPC Specialists For Online Stores

We understand how important it is for you to create an eCommerce PPC management strategy to help your business succeed in the highly competitive PPC world. 

Our committed team of professionals will work with you to understand your particular goals and barriers to enhance your online visibility and overall revenues.

We will be your trusted partner because we prioritize open communication, genuine cooperation, and your success. As a result, we can work together to grow your business and realize your store’s hidden potential.
BLue Water Marketing Team strategy planning

Our Expertise in eCommerce PPC Management

We use a unique combination of proprietary tools, processes, and advanced tracking techniques, making our expertise unparalleled in eCommerce PPC management. We pride ourselves on being able to deliver consistent, high-quality results for your online store, and here’s how we work together to accomplish your goals.

Our comprehensive services include Google Ads, Google Shopping Ads, Microsoft Advertising, and social media advertising across platforms like Facebook and Instagram.

We will make sure that the right audience is reached by your brand’s message at the right time, and this generates impressive results in terms of your traffic, conversions, and revenue growth.

Tracking documents

We use custom tracking documents to monitor and analyze your campaign's performance. These tools allow us to identify trends, opportunities, and areas for improvement, so we can make sure that your campaigns always stay ahead of the curve.

Standard Operating Procedures

Our team follows a set of procedures refined over time that generates consistent results across all our client accounts. Following these practices, we can duplicate success and continuously improve your eCommerce PPC campaigns.

Google Analytics 4 tracking

We implement advanced Google Analytics 4 tracking techniques to make sure every dollar you invest in your paid search campaigns is accounted for. We make data-driven decisions to maximize your return on investment and achieve your business goals by accurately tracking your spend.

Custom campaign creation

We design and launch PPC campaigns created specific to your unique business goals and objectives. We make sure that the campaigns perform at their best and drive conversions and revenue with our ongoing optimization process driving conversions and revenue.

Advanced targeting and keyword research

We utilize sophisticated techniques and comprehensive analysis to reach your ideal customers at the right time.

Compelling ad creative and copywriting

Our skilled copywriters and designers work together to craft engaging and persuasive ads that will capture your targeted audience's attention and drive conversions.

Landing page optimization

We optimize your landing pages to provide a seamless and engaging user experience, which will maximize conversion potential and turn your clicks into customers.

Transparent reporting

We provide detailed reporting through our custom real-time dashboards and maintain open communication with our clients through dedicated Slack channels. Thanks to this level of transparency, you can stay informed and confidently make data-driven decisions.

Google Ads Campaign

eCommerce PPC Campaign Marketing Services with BWM

Every eCommerce business is unique and requires a customized approach to achieve its full potential. Therefore, to cater to the diverse needs of our clients, we offer an extensive range of eCommerce PPC services designed to drive growth and success.

Our comprehensive services include Google Ads, Google Shopping Ads, Microsoft Advertising, and social media advertising across platforms like Facebook and Instagram.

We will make sure that the right audience is reached by your brand’s message at the right time, and this generates impressive results in terms of your traffic, conversions, and revenue growth.

Hear From A Few Clients

Every eCommerce business is unique and requires a customized approach to achieve its full potential.

Therefore, to cater to the diverse needs of our clients, we offer an extensive range of eCommerce PPC services designed to drive growth and success.

Google Ads Management

We specialize in crafting and overseeing Google Ads campaigns that generate targeted traffic and drive conversions.

Our strategic approach involves meticulously constructing and optimizing your Google ads campaigns to precisely target relevant keywords, develop captivating ad copy, and ensure maximum exposure to your ideal audience.

By leveraging data-driven techniques, we guarantee efficient spending and deliver optimal results for your business. Rest assured, your Google Ads account will be in excellent hands, leaving you free from any concerns or worries.

BWM team member strategy planning

Leverage The Power Of Google Shopping

Our cutting-edge Google Shopping Ads campaigns harness the prowess of visual advertising to effectively showcase the diverse range of products offered by your esteemed website.

As a first step, we meticulously curate primary and secondary product feeds, meticulously optimizing them to accentuate the appeal of your merchandise and entice discerning shoppers to explore your online emporium.

Our dedicated management of your Google Shopping campaigns empowers your website by amplifying the visibility of your coveted products, propelling qualified traffic towards your virtual storefront, and ultimately bestowing a substantial boost to your sales figures.

Social Media

We specialize in providing social media advertising solutions across popular platforms such as Facebook, Instagram, TikTok, and Pinterest. Our team excels in creating captivating, aesthetically pleasing, and alluring ad visuals that deeply resonate with your target audience, resulting in remarkable conversions.

Leveraging our profound expertise in social media advertising, we adeptly optimize your campaigns, ensuring precise ad delivery to the most relevant individuals at precisely the opportune moment.

This strategic approach substantially amplifies your brand’s visibility, thereby driving exponential sales for your thriving eCommerce venture.

facebook ads audience

Increase Sales With eCommerce PPC Management

PPC Keyword Research at BWM

Managing Negative Keywords and Ad Groups

Managing your ad groups and negative keywords effectively is of utmost importance when it comes to optimizing your monthly ad spend and reaching the right target audience for your marketing goals.

At our agency, we take a meticulous approach to monitoring and refining your ad groups and campaigns to ensure maximum budget effectiveness.

We focus on enhancing your negative keyword list and identifying niche keywords that will yield the best results. Furthermore, we continuously work on improving your ad group structure for more efficient targeting.

By adopting this careful strategy, we help you allocate your budget towards the most profitable keywords, resulting in significant advancements for your eCommerce brand.

Ongoing Support and Campaign Optimization

Our dedication to your triumph extends far beyond the mere initiation of your eCommerce PPC campaign. We are devoted to tending to your entire ad network as it progresses, ensuring ongoing support and perpetual optimization of your campaigns. 

This unwavering commitment guarantees that your digital marketing endeavors maintain their utmost effectiveness, steadfastly aligned with your future aspirations. Our proficient team meticulously monitors your campaigns, making astute adjustments based on data-driven insights. Rest assured, we keep you well-informed of your progress while delivering unparalleled eCommerce PPC services.

By partnering with us, you gain the invaluable advantage of a dedicated team working tirelessly by your side, ceaselessly striving to achieve optimal outcomes for your esteemed eCommerce brand.

BWM team member on client call
blue water marketing graph

Monitoring and Reporting for Transparent Results

We deeply comprehend the vital importance of cultivating fruitful alliances through transparent and highly effective communication channels. Our team monitors and assesses an array of pivotal performance indicators and metrics to meticulously evaluate the triumphs of your pay-per-click (PPC) campaigns.

We harness the power of cutting-edge tools, including our exclusive tracking system, to meticulously gather the most precise and all-encompassing data on your behalf. This empowers us to render judicious decisions fueled by data and optimize your campaigns to yield maximum outcomes.

Our commitment extends to providing you with comprehensive monitoring, detailed reports, and unwavering support to keep you well-informed and deliver peak performance for your PPC endeavor.

Take Your Ads To The Next Level

Managing eCommerce companies can be an exceptionally arduous endeavor. This is precisely where Blue Water Marketing comes into the picture, ready to lend a helping hand. 

Our team specializes in crafting cutting-edge and captivating ad designs, strategically tailored to enhance the success of your eCommerce PPC campaign. By partnering with us, you can allocate your valuable time and resources to other pivotal aspects of your business, knowing that our seasoned designers and copywriters are diligently working behind the scenes to create enthralling advertisements. 

These meticulously crafted ads possess the power to captivate your target audience, propelling you towards tangible and measurable results.


Increase Sales With eCommerce PPC Management

How We Communicate
With Our Clients


Reporting Dashboard

All of our clients have access to real-time reporting through our custom dashboard to ensure transparency & ease-of-use for our clients.



For real time interactions, we wanted to make it easier for our partners, so we've incorporated Slack into the mix.


Scheduled Reporting

For accountability of projects, timeliness & organization, we have scheduled reporting & strategy reviews..

Speak To An Account Manager Today

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