Google Search Console is one of the most powerful (yet under-utilized) SEO tools at your disposal. This web service is provided directly through Google, and it gives you the power to track and optimize your website’s presence in Google search
Google AdWords can be your best friend or your worst enemy. Or, even worse, Google Ads could be a total stranger to you. The problem is, if you don’t know how to properly implement this strategy or what it is
Pay-per-click (PPC) is an incredibly important part of digital marketing. As time goes on, digital marketers notice more and more success with PPC advertising methods. No wonder it’s made such a mark in the digital world. Not only are they
Once you’ve thought about how to get your target audience’s attention through a pay-per-click (PPC) ad, your next step is to put a performance-based landing page in place. PPC landing pages that are properly optimized will do the work to
Giving your website a major boost in traffic through new advancements in SEO sounds pretty great, doesn’t it? You might be interested to know that schema markup is an SEO concept that can be utilized for doing just that! The
Landing page optimization: without it, you’re missing out on a lot more than just website traffic. Your customer goes through the exact journey you set them on. They log on to their Facebook account, click on a PPC ad from
If you were to put together a Facebook ad design right now, where would you start? The mind likely goes to thoughts about what you want your audience to do as a result of an ad, or what will be
When it comes to SEO, words matter. But what’s often overlooked is just how much image SEO matters too. Whether you’re creating a blog post or crafting website content, words AND images need to be considered for your SEO strategy.
Our digital marketing strategy is built on the foundation of driving measurable results. We take a full-circle approach to online marketing with a focus on increasing conversions, repeat traffic and generating greater brand loyalty.
